Tuesday, 19 September 2006

MSN Launches Beta of Soapbox on MSN Video

MSN has announced the US beta release of Soapbox on MSN Video, a user-uploaded video service that aims to make it easy for people to express themselves by uploading, discovering, and sharing personal videos with the Soapbox community and others around the world...

MSN has announced the US beta release of Soapbox on MSN Video, a user-uploaded video service that aims to make it easy for people to express themselves by uploading, discovering, and sharing personal videos with the Soapbox community and others around the world. Soapbox will be available on MSN Video and will be integrated throughout Microsoft’s portfolio of online services, including Windows Live Spaces and Windows Live Messenger.

“Soapbox delivers on a component of the MSN growth strategy of deepening audience engagement by enabling people to participate in the content experience,” said Rob Bennett, general manager of Entertainment and Video Services for MSN. “By adding a user-uploaded video service, we are rounding out our existing investments in licensed and original content on MSN Video.”

Soapbox on MSN Video utilises Web 2.0 technologies that . It offers the following benefits:

• Easy uploading and sharing of video creations: by providing single-step uploading, background server-side video processing and acceptance of all major digital video formats, Soapbox makes uploading videos a snap
• Finding and discovering the most entertaining videos: viewers can search, browse through 15 categories, find related videos, subscribe to RSS feeds, and share their favourites with their friends — all without interrupting whatever video they’re watching
• Participation in the Soapbox community: Soapbox users can rate, comment on and tag the videos they view, share links with their friends via e-mail, and include the embeddable Soapbox player directly on their Web site or blog